NHS Lincolnshire re branded from Lincolnshire Primary Care Trust and wanted the website to represent the new branding.  Using Epsierver content mangement system this site worked with the bespoke templates to make the offering for NHS Lincolnshire unique. The website is AA standard and goes a long way to achieving AAA standard in accessibility.

The site incorporated social media offerings including feeds from Twitter, Flickr, RSS feeds from the site itself (subscribe to the latest NHS Lincolnshire news or board meeting updates), as well as external RSS feeds from NHS choices.  There are feedback forms and ways for the patient and staff to interact through online surveys and consultations.

What we did:

• Build
• Redesign
• New Architecture
• User Testing
• Incorporation of social media; twitter, flickr, google maps, social bookmarking, videos, podcasts, RSS
• Contact facilities for general queries and consultations
• Intergration of third party survey applications
• Use of Content Management System
• Accessibility
• Corporate Standards and Guidelines
• Search optimisation
• Integrated Analytics and Reporting
• Online PR
• Training
• Documentation

[Year: 2009]