Runmoor is a vibrant offering showcasing the love running. It provides a unique combernation of past race reviews, future races, news and articles. It is still in its infancy yet is proving extremely popular amongst local runners.
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Brief
The client required a whole new brand identity to kick-start their new venture. The design needed to truly reflect their roots and their love for running. It had to be quick and easy to update as news would be a vital element of the product.
The client already had a database of images on Flickr so it was vital these images could be easily used on the site.
Solution
Purplespace created an extremely easy to update and aesthetically pleasing site with a vibrant look and feel. Proven successful SEO results within two months of launch.
A very effective social marketing campaign was suggested integrating twitter and using this as a tool to push out updates of news and races.
Flickr feeds are presented in every past race which results in an efficient means to create a visual representation of the event.
Details
Client:
Runmoor
Services:
Concept, Branding, Web design, Development, CMS Intergration, Search engine optimization (SEO), Social media, Content
Date:
2011
